Publisher Opportunities at Front Desk USA
Front Desk USA is a full color, customized map publication distributed to hotels, visitor centers, etc. free of charge. With over 1,000 hotels currently using Front Desk USA maps and tens of thousands being viewed by hotel guests each day, Front Desk USA is the, “go-to” visitor information guide for hotels. The maps are designed to assist hotel guests with questions they may have about the area around the hotel. Our maps are custom drawn to be specific to a geographic area. This means an advertiser can reach a specific number of hotel guests in their area. Front Desk USA maps focus on categories that are most important to hotel guests such as where to Eat, where to Shop and where to Play. Career minded publishers monitor hotels to ensure adequate inventory at all times. Hotels can order additional maps anytime at no charge.
Front Desk USA Publisher duties include: Outside Ad Sales, Area Distribution Management, Branded Content Editing. Front Desk USA publishers are entrepreneurs that understand having a clear path to success is much more fun than no plan at all. Front Desk USA lays out a program that includes a highly demanded product (printed maps) backed up with custom marketing materials and strategies. We know entrepreneurs demand control over their lifestyle and financial status, and we structure a work from home program that is customized to their needs.
- Manage sales across a wide list of key clients as well as generate new business from existing customers and prospective clients
- Build and maintain strong relationships with clients and local networking groups including CVBs and Chambers
- Help advertisers build and execute effective campaigns, measure results, and renew/up-sell to drive revenue growth
- Interface directly with advertisers’ marketers, brand managers, and social media teams
- Define and share best practices for branded content creation
- Financial responsibilities for both the acquisition and execution of running a print ad project with multiple advertisers
- Outside advertising sales experience along with networking skills are a must
- Comfortable interfacing directly with the hospitality industry in a professional and productive manner
- Must have 1- 3 years experience using social media
Attention Coffee News publishers: Front Desk USA offers a unique opportunity to sell advertising to your restaurant partners. Front Desk USA’s primary paid advertisers are restaurants. Front Desk USA’s primary distribution outlets are hotels, not normally a distribution point for Coffee News. Hotel guests are often not a good audience for local advertising. Hotel guests are mostly primarily concerned about local restaurants. That’s not to say that Coffee News advertisers would not like to reach the local hotel guest. Other categories that would also like to be in front of the local hotel guest include: Shopping Destinations, Specialty Gift Stores, Antique Malls, Resale Shops, Car/Limousine Rental, Local Sports Teams, Museums of all types, Historical Parks, Amusement/Water Parks and Fun Centers, Golf Courses, Spa Facilities (full service), Chiropractic Office, Emergency 24 Hospital, plus many more. A Front Desk USA license can dovetail nicely with your Coffee News franchise.
12 Plus years as a Coffee News publisher
Because we have several Coffee News publishers (including us) who are also Front Desk USA publishers, we understand how juggling another advertising product can be tricky. We’ve coached Coffee News publishers on how to be successful producing two publishing products. Coffee News is a completely different kind of publishing opportunity. It would take three Front Desk USA maps to equal the yearly income of one Coffee News edition. However, it would only take a fourth of the time to produce the three maps. Nevertheless, one of our requirements is that Front Desk USA not interfere with your Coffee News business. If you follow our process it won’t. We reserve the right to only license with those individuals who we believe can represent our brand effectively. There are different ways to build a business. Here’s an Entrepreneur Magazine article talks about the difference between licensing and franchising.
Coffee News® is a registered trademark of Coffee News in Bangor, Maine
Attention I-TEX members: Front Desk USA offers a unique opportunity to sell advertising using I-TEX dollars with other I-TEX members. Front Desk USA’s primary paid advertisers are restaurants and the primary distribution outlets are hotels. Hotel guests are very curious about the surrounding local area. Local restaurants are tops on the list. Other categories like shopping, amusements and entertainment are also very popular. A Front Desk USA license can blend in with any type of marketing program.
We have experience with building several successful map projects using I-TEX dollars. Our licensing fee is reasonable and we take care of all the aspects of building the map and the sponsor’s advertisements. Front Desk USA advertising program can add value to your fellow members business. Call us to learn more.
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